About SMS
Satisfaction Management Systems, Inc. (SMS) was founded in 1989 with the goal of helping mid-size to large businesses succeed and grow by providing custom research that could be used to build effective and successful business strategies for clients. To create true success for clients, SMS established a “partner” business model. This is a simple concept that combines SMS’ research expertise with the client’s expertise of his/her own business segment. The result is an effective and successful research plan that brings alignment between the client’s business objectives and the research methodologies. Over SMS’ 18 year history the company has continued to learn and grow with its clients and will continue to evolve to provide the most relevant and successful research strategies.
Our Guiding Principles & Philosophies
Partnership
Nobody knows your business better then you do. SMS is committed to working as a team with its clients and building strong and trusted relationships.
Honesty and Integrity
This is a core guiding principle for all SMS employees. Sometimes the solution to the prospect's problem may not be research at all. Sometimes the problem may require more budget monies then the prospect has available. This is why SMS spends the critical time with a prospect at the beginning of the process to ask key questions to assure SMS is delivering value.
Our Focus is on Your Business Opportunities and Concerns
We will not force a specific research methodology into a business objective, but instead design the appropriate research solution that will deliver the best results to your business need.
We Deliver Action-Oriented Results
The key learning and recommendations we provide our clients can quickly be used to build strategic and tactical plans.
Support Before, During and After the Research
Our job is to help our clients succeed…period! We do this by partnering closely with the client to understand the business objective, design the right solution, provide clear communication as we execute the solution and deliver support so the results can be put into action.
Our Industry Experience
- Aerospace
- Automotive
- Construction
- Consumer Goods
- Defense
- Distribution
- Financial Services
- Government
- Health Care
- Home Improvement
- Manufacturing
- Not-for-Profit
- Professional Services
- Public Utilities
- Publishing
- Retail
- Technology
- Transportation
- Travel
Bios
Vince
Farace, Ph.D.
Co-Founder and Senior Consultant
Vince is a co-founder and current CEO of SMS. After completing his MA and PhD at the University of Iowa in 1965, he joined More >
Jeri
Meola, M.A.
Co-Founder and Senior Consultant
Ms. Meola is a founding partner of Satisfaction Management Systems (SMS) which is celebrating 18 years of business the year. Jeri’s More >
Matt
Coumbe, Ph.D.
Senior Consultant
Matt Coumbe, Ph.D. began his professional career teaching Social Science Research Methodology at North Dakota State University in the More >
Derick
White
Director of New Business Development
Derick began his professional career in research and development. From there, he transitioned to new product development and More >